Primerica is unleashing a revolutionary new marketing campaign, which will span coast to coast and extend its reach as far north as Quebec, Canada and as far west as Maui, Hawaii.
Primerica On The Road’s base of operations will be a 40-foot motor coach, custom built to support mobile film and video productions. Starting December 10 and continuing non-stop through February, the motor coach will be visiting offices and covering Primerica events throughout North America.
“This is our motor home of destiny,” said Primerica Co-CEO John Addison as he introduced the new campaign recently. “We’ll be going around the country profiling people who are winning now, ranging from our newest stars to our top company leaders.”
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Tags: campaign, leader, motor coach, Primerica, revolutionary, road
This entry was posted on Wednesday, January 27th, 2010 at 6:48 pm and is filed under Primerica. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
January 31st, 2010 at 10:48 am Georgiaschilzrvp Says:
Been with PFS sense the earth cooled. Awesome to see the things company is doing. Gods’ hand surely is on us. God Bless to all who are on the trip and attend. Georgia
February 4th, 2010 at 12:24 pm Dan Marcacci Says:
As part of the crew, I can say what a pleasure it is to be working with such a fantastic company. Primerica agents are the finest in the world and the response and cooperation between the agents and the crew has been phenomenal. Thank you to all the representatives that have been a part of making history as we roll into your town and bring hope and freedom to America!
February 7th, 2010 at 12:52 am Allen elrod Says:
Wow….this company is on the move. How can anyone not see the future in Primerica?
February 21st, 2010 at 1:56 am Elaine Says:
Awesome. Can’t wait till you get to Cleveland. When?