For more than 32 years, Primerica has advocated its philosophy of “Buy term and invest the difference.” As for the rest of the life insurance industry, they just keep changing their approach to the marketplace by creating and re-inventing life insurance policies that don’t work.
- In the 1970s, other life insurance companies were selling Whole Life insurance.
- In the 1980s, Universal life insurance was created.
- In the 1990s, Variable Universal Life was created.
- In the 2000s, Return of Premium Term Insurance was created …
- … and now they are going back to selling whole life insurance again.
Would you put your financial future in the hands of a company lacking a clear direction?
Three decades. One timeless principle. We stand for something!
Primerica has always believed families need affordable protection for today and control over building wealth for tomorrow. Our “Buy Term and Invest the Difference” approach to personal finance puts families in position to achieve their goals in life. We’ve never had to change our approach in the marketplace … because it works!
Tags: btid, buy term and invest the difference, family, finance, life insurance, Primerica, saving, term, term life insurance, universal life, variable universal life
This entry was posted on Thursday, April 23rd, 2009 at 2:45 pm and is filed under Primerica. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
April 29th, 2009 at 4:22 pm marlon Says:
Great News!!!!
May 10th, 2009 at 8:05 pm Kevin Hobbs Says:
I am an RVP down in Florida and have recently had multiple appointments where families were spending hundreds of dollars a month for variable life insurance as well as whole life insurance…we doubled their protection and cut their cost by a third! Simply put…our philosophy has stood the test of time and cannot be beaten!